I wasn't born writing stories, doing communication planning, or managing a team of creatives. But when I was just 7 years old, I wrote my own mini tales featuring vintage aeroplanes and fierce dinosaurs, and informed my peers that I would be a movie director when I grew up.

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I studied, amongst other useful things, mass media as well as environmental law, and my career started in the advertising industry first as a copy writer who transformed into a creative director. From there I became the communications director of an environmental NGO, and I took my passion further by founding BEE, my own creative agency. With my team of creatives, BEE helps initiatives – from international organizations to local NGOs – to transform their environmental messages into clever communication outputs, from videos to campaigns. I also do freelance consulting, as creative director and communications expert.

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Since I became a father, I’m also now continuing what I started at age 7: writing stories for today's kids about serious environmental issues they should care about (no aeroplanes or dinosaurs, though).